UFI Filters is launching a new advertising image to mark its 50th anniversary: a tribute to the experience gained over the years, which has led the company to be recognised as a point of reference in the filtration sector and in the production of heat exchangers for combustion, electric and hybrid vehicles, with business premises on five continents.

The dynamism in the graphic lines of the new advertising concept expresses the vision of UFI Filters, projected into the future to meet the challenging new goals of a constantly evolving market. The aim of every Group area is to provide its best: from product development to marketing, always finding new ways of supporting the sales force; from logistics – with an attentive, flexible and punctual service –? to quality, to ensure the same OE standards in the Aftermarket too.

UFI Filters is committed to setting ever-higher standards, to creating and ensuring maximum efficiency in the world of filtration and to providing new tailor-made solutions thanks to the solid know-how that it has built up since 1971.

Made to shape the future is therefore the goal that UFI Filters has set itself: an ambitious target that can be reached through continuous research, passion and innovation – UFI’s past and present at the service of the future of filtration.